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Cutting Through: Achieving Marketing Success

Discover how to unlock the true potential of your marketing activities.

Are you ready to transform your marketing game and drive your business towards success? Join our dynamic workshop designed exclusively for small to medium-sized businesses in New Zealand seeking just-in-time training solutions.

In this interactive workshop you’ll learn how to scan your environment to identify roadblocks in your current marketing efforts and how to identify your business’s key competitive strengths and weaknesses while discovering market opportunities and threats specific to your business. You will develop tactics for implementing your specific plan with the ‘what, when and where’ required to achieve your marketing objectives.

Recommended for

  • Small business owners who want to better understand strategic marketing and develop a plan that can continually guide and improve your marketing efforts
  • Marketing professionals who want to brush up on contemporary best practice marketing planning skills

Improve in these areas

  • Competitive analysis
  • Developing marketing strategy in the current business environment
  • Tactical promotional planning – online and offline
  • Measuring marketing performance

Key Details

2 x 4-hour workshops (two consecutive Mondays)
City Campus, 130 Madras St
$599 + GST