Bachelor of Applied Management (Event Management)
Event management is the planning and delivery of experiences that bring people together, from conferences and fundraisers to festivals, concerts and community events.
Tell me about this area
Event professionals shape the purpose and run-sheet, then coordinate venues, suppliers, budgets, marketing and on-the-day operations. They manage stakeholders, assess and reduce risk, and adjust quickly when plans change. Many work across business, arts, tourism and community organisations, balancing creativity with strong organisation and clear communication.
Would it suit me?
This area could suit you if you’re a good organiser and enjoy bringing people together. You need to be able to work to deadlines, keep track of details and stay calm under pressure. It also helps to be friendly, reliable and comfortable working with a mix of people, from clients to volunteers and suppliers.
What will I learn?
- Event logistics
- Event planning and management
- Stakeholder engagement and communication
- Marketing and sponsorship fundamentals
- Risk mitigation and safety planning
- Contemporary issues in events
- Event project design and delivery
- Event evaluation and reporting
How will I learn?
- Interactive workshops and seminars
- Case studies and industry examples
- Team-based planning and delivery projects
- Work placement in an organisation
- Industry project with a host organisation
Fees for 2026
University Entrance as specified by the New Zealand Qualifications Authority (NZQA)
Or New Zealand Certificate in Study and Employment Pathways (Level 4) Open Pathway
Or a relevant qualification at Level 4 or above listed on the New Zealand Qualifications and Credentials Framework.
If you have undertaken examinations other than NCEA (e.g. International Baccalaureate, Cambridge Examination), Ara will assess your qualification for academic entry equivalency.
Still want to study but don't meet the Academic Requirements?
International applicants and applicants under 20 years old at the start of the semester in which their study will commence, who do not meet the standard admission requirements stated above may apply for discretionary admission.
- To apply for discretionary admission you need to demonstrate readiness for study at the level of this programme.
Domestic Applicants over 20 years old at the start of the semester in which their study will commence, who do not meet the standard admission requirements stated above may apply for special admission.
- To apply for special admission you need to demonstrate readiness for study at the level of this programme.
If you show that you have equivalent skills for tertiary study gained through study, work and/or life experience, you may be able to gain alternative entry.
Note: The number of courses you have to complete for this qualification may be reduced where you have relevant credits from previous study, or evidence of similar learning or experience in the workplace.
What if English is not my first Language?
If English is not your first language, we want to make sure that you will be successful in your chosen programme of study.
- Please provide a result from a test or qualification on the acceptable alternatives
- If you are a New Zealand Citizen or Permanent Resident, complete an Admission and Enrolment form and Ara will contact you regarding a free assessment.
- IELTS scores used must be taken from a single IELTS Test Report Form and are valid for two years from the date of the test.
- You do not need to provide additional evidence of English Language skills.
Overall IELTS 6.0 Academic
- 5.5 Listening
- 5.5 Reading
- 5.5 Writing
- 5.5 Speaking
Applicants who meet the entry requirements will be accepted into the programme in the order that completed applications are received.
Funding assistance
If you face unexpected financial hardship during your studies, we have several funds that you can apply for. These are designed to enable you to continue your current course of study. We also have a wide range of scholarships and awards that can provide financial assistance.
Find out moreCareer opportunities
| Entry level | Intermediate | Advanced |
|---|---|---|
| Event assistant | Event coordinator | Event manager |
| Events administrator | Event planner | Festival manager |
| Venue support staff | Sponsorship coordinator | Conference producer |
| Registration coordinator | Marketing and events coordinator | Venue manager |
| Promotions assistant | Venue coordinator | Events marketing manager |
| Sponsorship assistant | Community events organiser | Strategic events consultant |
NB: Advanced roles may require experience and/or further study.
Study pathways
Ara offers a range of graduate diplomas in a variety of business specialisations for further study,as well as pathways to a Postgraduate or Master qualification.
- Postgraduate Study options
- Master of Applied Management
- Master of Sustainable Practice
- Postgraduate Diploma in Applied Management
- Postgraduate Diploma in Sustainable Practice
- Postgraduate Certificate in Applied Management
- Postgraduate Certificate in Sustainable practice
Recommended school subjects
- English
- Mathematics
- Computing / ICT
- Economics
Bachelor of Applied Management (Event Management)
Event management is the planning and delivery of experiences that bring people together, from conferences and fundraisers to festivals, concerts and community events.
| Information | |
|---|---|
| Type | Degree |
| Code | CH3988 |
| Next starts | July 2026 |
| Application close date | Accepted throughout the year |
| May be available for Study Visa? | Yes |
| International application close date | 22 January for February start, 23 June for July start |
| Credits | 360 |
| Level | 7 |
| Additional Equipment/Fees | Advised before enrolment |
| May be eligible for Studylink? | Yes |
| Available Part time | Yes |
| Reference | CH3988-EVMT |
Fees for 2026
With an internationally-recognised Ara qualification, the world is your oyster. Our graduates can be found working and making a difference across the globe…
MoreCredit Recognition
Translate your knowledge from previous study into credits towards a new qualification.
Apply for credit recognitionDocuments
- Admission & Enrolment Form PDF, 425 KB
- International Application Form PDF, 357 KB
Area of Interest
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